IOMA MAG

By now, serums have become an essential for most self-care routines. But why is the use of a day cream and a serum so effective a combination for your skin? Why use a serum? A serum is an intensive treatment filled with active ingredients. Often, they are more concentrated than a day cream, which generally […]

Summer’s here, and the sun’s back out! If you want to take full advantage, it’s essential to protect your skin from harmful UV radiation. Sunburn is not just unpleasant, but can be actively dangerous to your health too. Before you go out Skin that is properly prepared will react better to the sun, and will […]

All skin is unique and deserves the right skincare. Just like your day cream, your cleansers must reflect the needs of your skin. Cleansing makes it possible to eliminate all the impurities that have accumulated over the course of the day and is essential for beautiful skin. Which kind of cleanser is made for your […]

A radiant complexion is very fragile, there are lots of things that can make it dull: pollution, fatigue, stress, diet… How can you restore a radiant, fresh and bright complexion? What is skin that lacks radiance? Dull skin can be recognized through its uneven appearance: the complexion looks cloudy, almost grey. Pigmentation spots can also […]

The eye contour is the most fragile area on the face, so this means it is also the area that requires specific care and attention. Here are our recommendations for taking care of your eye contour area. Why does the eye area need specific skincare treatments? The eye contour area is fragile because the skin […]

Skin regenerates overnight. Night cream boosts cell renewal and helps correct imperfections to restore a smooth complexion. There are night creams for each skin type: moisturising, nourishing, anti-age … night cream is an essential part of any beauty routine and we are going to help you choose the right one and use it effectively. Why […]

Facial oil is an essential part of any beauty routine. What are the benefits of facial oil and how should it be used for optimum efficacy? Why should I use a facial oil? The body naturally produces oil, but as skin ages, its oil production decreases. This is what causes skin to dry out and […]

The active ingredients in cosmetic products are what actually make the product effective. Depending on their level of concentration in the product, they help to resolve skin problems in a more or less visible way. Make sure that you’re choosing the right skincare products by learning to recognise the active ingredients your skin needs. An […]

An age spot or liver spot is a dark spot on the skin that is caused by an increase or reduction in normal skin colour. Hyperpigmentation refers to brown, red or pink spots and hypopigmentation refers to white patches, vitiligo etc. There are many factors that may cause these changes is skin pigmentation ; sun, […]

What are the very first signs of aging? The first signs of skin aging can appear from the mid-20s onwards. From the age of 30, 40 and 50 we refer to behavioural skin aging and our environment, lifestyle and skin care routine can all have a significant impact on the appearance of wrinkles and the […]